10:33AM “And it’s really thin. This is the new iPhone 4.”
10:33AM “As a matter of fact, it is the thinnest smartphone on the planet.”
10:33AM “It is 24% thinner than the iPhone 3GS.”
10:33AM “Here are the volume controls… we have a front facing camera, micro SIM tray, camera and LED flash on the back…”
10:34AM “Bottom, mic, top, headset jack, noise cancellation mic…”
10:33AM “Here are the volume controls… we have a front facing camera, micro SIM tray, camera and LED flash on the back…”
10:34AM “Now because there have been photos around, people have asked ‘what’s this’” The lines!
10:35AM “It’s never been done before.” Uh, we called this!
10:35AM “This doesn’t look like Apple… what are these lines? They are part of the primary structural elements of the phone… this is part of brilliant engineering. It uses the band as part of the antenna system!”
10:36AM “It’s the thinnest smartphone ever. Stainless steel, glass on the front and back. Extraordinary build quality. I don’t think there’s another consumer product like this. So this is our all new design for the iPhone 4. And that’s the first one.”
10:36AM “Second one, this is a biggie. Something we call the Retina Display. What’s that? In any display there are pixels. We dramtically increased the pixel density, Four times the amount.”
苹果又一次走在了所有iphone killer的前面…
10:37AM “Why is that important? Let’s say we want to draw the letter A – as you can see, we can get far more precision. And we play all sorts of tricks.” He’s showing anti aliasing.
10:37AM “Because we have four times as many pixels, we get really, really sharp text. Now the retina display as 326 pixels per inch.” Wow.
一个码字，一个上图。。。
我欣赏~
10:38AM “People haven’t even dreamed about a display like this. But there’s more – it turns out there’s a magic number that is right around this ppi that when you hold it away from your face… all of sudden things start to look like continues curves. Like text in a fine printed book.”
10:38AM “We are comfortably over that limit. Here’s a normal display on the left, and the RD on the right. Can you see it?”
10:39AM “Once you use a Retina Display, you can’t go back. When you get to character based languages it’s also striking. And it’s not just text. It’s images and video as well.”
10:39AM “Pretty amazing, isn’t it?”